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How we work

Five moves, from first email to live site.

Small, direct, and unhurried. No account managers, no discovery decks — just the work, and a straight answer whenever you ask where things stand.

I

Intake

A quick call or email exchange. We learn the business, the goals, and what you want visitors to actually do on the site.

It starts with the free audit form or a 15-minute call — whichever you prefer. We ask what the business does, who you're trying to reach, and what a good week of enquiries looks like.

If you already have a site, we look at it first: how it reads on a phone, how fast it loads, and what's worth keeping. You get that back in writing, usually within a day.

Nothing is billed at this stage and there's no obligation to continue.

II

Draft

You get a first cut in a few days — real layout, real copy, real imagery. Not a wireframe, not a mood board.

We build the first version on a private preview link only you can see. If you have a live site, it stays exactly where it is the whole time.

The draft has real words in it. If you haven't written copy, we draft it from the intake notes and you edit rather than starting from a blank page.

Typical timing from kickoff, once your content is in: 3–5 days on Essential, 5–7 days on Signature, 1–2 weeks on Premium.

III

Refine

We iterate together until every page reads the way you'd say it out loud. Unlimited rounds while the build is in flight.

Seven days of unlimited revisions start from that first draft. Reply to the preview link as many times as you need — there's no per-change fee during the build.

Send notes however suits you: an email, a list, a voice note, a screenshot with arrows on it. You talk to the person building the site, not an account manager.

Once the revision window closes, later changes are a flat $9.99 each, or included on a care plan.

IV

Ship

We push it live under your own domain the same day you approve.

If your domain comes with the build, there's nothing for you to do — we register it, connect it, and issue the SSL certificate.

If you already own the domain, we need temporary access to your registrar to publish — it's the only way to connect a domain we don't hold. We do it together on a scheduled call so you see every change as it happens, it covers DNS settings only, and you remove the access the moment the site is live.

Only DNS records change. Your email keeps working exactly as it does now, and the old site stays reachable until the switch completes.

V

Tend

Optional monthly care: hosting, SSL, edits, and small improvements as the business changes.

Hosting is included with every build and stays free. Cancelling a care plan never takes your site offline.

The plan covers content edits, uptime monitoring, security updates and priority support — $35/mo with Essential, $25/mo with Signature, $15/mo with Premium, with Premium's first year free.

Skip the plan and you simply pay $9.99 per update when you need one. Either way, the site and domain are yours.

VINext

Ready when you are.

Send the free audit request and we'll come back with notes on your current site — or what we'd build if you don't have one yet.

IntakeDraftRefineShipTendIntakeDraftRefineShipTend
The rhythm

Five steps, one week, nothing hidden.

  1. 01
    You send the details

    Business, pages, and anything you already have.

  2. 02
    We draft first

    You see a real page before any invoice for the balance.

  3. 03
    We publish together

    Temporary DNS-only registrar access, then it's live.

VIIContact

Tell us what you're building.

Tell us a little about your business and what you'd like the site to do. A real person reads every request — no bots, no auto-replies — and writes back within 24 hours with a short audit and a straight price. No sales calls, no follow-up spam.

Read by a humanReplies within 24 hrsNo sales calls

Pay after launch. No deposit upfront. Once you've approved your finished site, we email you a secure Stripe invoice you can pay by credit or debit card.

Fine print

The straight version.

  • Two separate charges.The one-time build fee (with your free domain and hosting) is a standalone payment. The optional monthly care plan is a separate Stripe subscription — cancel any time.
  • Third parties do their own thing.We're not responsible for outages or issues from your domain registrar, hosting infrastructure, Stripe, email deliverability, or analytics providers.
  • Services provided as-is.We build with care, but we don't guarantee specific business outcomes, search rankings, uptime percentages, or revenue. No liability for indirect or consequential damages.
  • Content is your responsibility.You confirm you own (or are licensed to use) the text, images, logos, and claims you send us. Edits and refunds follow the 7-day revision window described above.

Full details in our Terms and Privacy Policy.